Agricultural Sales Representative


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Vacancy Details

Job Title:Agricultural Sales Representative
Date Posted:11/01/2018
Closing Date:25/01/2018
Company:DAL Engineering Co. Ltd.
Job Classification:junior-level (1-4 years)
Job Category:Sales
Location:Al Gadarif, White Nile

Position summary:

Promoting agricultural machinery, implements, and inputs to the customers in the specific region.

Educate and advise customers in proper equipment and agricultural inputs utilization and applications to enhance greater productivity or lower costs.

Focuses his time on customer calls and indoor sales activities.

Provides timely and concise feedback to management regarding ongoing deals

Gathers market intelligence

Main Duties & Responsibilities:

Sales Operation

Meets 100% of established sales and unit periodic sales targets.

Making daily sales calls or visits. Contacts must be decision makers or influences to qualify.

First sales call to be made by 9:00AM every day.

Managing and interpreting customer requirements - speaking with clients to understand, anticipate and meet their needs. 

Making technical presentations and demonstrating how a product meets customer needs. 

Keeps a supply of relevant sales tools and presentations to help in customer presentations

Negotiating tender and contract terms to meet both client and company needs.

Recommends discounts or prices.

Ensures all discounts have been authorized

Issuing customers quotations, prepares contracts as per company policy

Follows the equipment deliveries/erection with the service department and ensures the delivery meets or exceeds customer expectations.

Provide reports on local market trends to Sales manager.

Fulfils any outside sales responsibility assigned to him/her by management.

Participate in field demonstration events and all relevant campaigns.

Customer Focus:

Be perceived by the customer as a problem solver and solution provider

Submits all quotations to customers in a timely manner and with a sense of urgency.  All quotations must be issued from the business system

Manages and maintains a weekly and monthly customer call schedule and provides copies to his supervisor. 

Responds to customer calls and requests in a timely manner with a great sense of urgency. 

Recording and maintaining customers’ contacts data in the CRM system.  

Represents the company in front of suppliers.


100% of calls and activity reports must be submitted daily and updated in the business system.

100% of missed or lost opportunities must be reported to management in the same day and the business system updated accordingly.

Completes 100% of the reports requested by management within the requested time frame.


Understands and applies the concept of completed staff work.

Work and behaves as a team player.

Responds to team member calls or requests in a timely manner and with a great sense of urgency.

Ensures the Individual Learning Plan assignments are completed within the assigned time frame.

Minimum Qualification & Experience:


Bachelor’s Degree in Agricultural Engineering or a closely related field


    Experience with agricultural equipment
2-3 years Sales Experience

Required Skills & Knowledge:

1. Opportunity Generation.

2. Relationship Development.

3. Consultative Selling.

4. Value Proposition.

5. Negotiation.

6. Closing.

7. Customer Care.

8. Communication.

9. Systems Proficiency.

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